Loews Hotels & Resorts to Use Nor1 eStandby Upgrade® and FrontDesk Upsell™

February 7, 2013 | 12:44 AM
Loews Hotels & Resorts to Use Nor1 eStandby Upgrade® and FrontDesk Upsell™

New York, NY and Santa Clara, CA – February 7, 2013 – Loews Hotels & Resorts announced today that the hotel brand will integrate eStandby Upgrade® and FrontDesk Upsell™ solutions by Nor1, Inc., the upsell technology leader, at their 19 properties.  

 eStandby Upgrade and FrontDesk Upsell are powered by Nor1’s patented, upsell pricing and merchandising engine, PRiME®, which uses Machine Learning/Artificial Intelligence to make dynamic, personalized, upsell offers. eStandby Upgrade is Nor1’s signature post-confirmation/pre-arrival upsell solution. FrontDesk Upsell is the industry’s first brand-standard upsell solution that empowers all front desk agents with relevant and targeted upsell offers for potentially every guest upon check-in.

 “The Nor1 products will allow Loews Hotels & Resorts to increase our value proposition,” said Jimmy Suh, SVP Ecommerce & Distribution for Loews Hotels & Resorts. “Our priority is to consistently give our guests the best experience possible, which is the core of our business and instrumental as we build and maintain customer loyalty.”

 “We are excited to be working with Loews, a brand that understands the strategic impact of upselling to give guests a better stay while boosting the bottom-lines of each hotel and resort,” said Jason Bryant, Founder and Co-CEO of Nor1, Inc. “Our ability, in real-time, to combine data-driven customer insights with advanced and flexible technology is the potent combination that delivers outstanding results.”

About Nor1 Inc.

Nor1, Inc. is the technology leader in upsell solutions. Headquartered in Silicon Valley, Nor1 provides data-driven pricing and merchandising solutions to maximize incremental revenues for hotels and resorts worldwide such as Hilton, Hyatt, IHG, Carlson Rezidor and Kempinski Hotels. Nor1’s patented, dynamic decisions intelligence engine, PRiME®, powers Nor1’s scalable upsell platform including its signature eStandby Upgrade® and the FrontDesk Upsell™.

Nor1 is creating the fusion between technology and guest experience. It’s that combination of expertise and skill that have set Nor1 apart and continues to attract technology’s most distinguished investors such as Concur (CNQR), Goldman Sachs and Accel Partners. For more information, please visit www.nor1.com.

About Loews Hotels & Resorts

Headquartered in New York City, Loews Hotels & Resorts owns and/or operates 19 hotels and resorts in the U.S. and Canada including the new Loews Madison Hotel located in the heart of Washington at the epicenter of legendary D.C. landmarks. The hotel features 356 guestrooms, more than 12,000 square feet of meeting space, the Federalist restaurant and the PostScript lounge. Located in major city centers and resort destinations in North America from coast to coast, the Loews portfolio features one-of-a-kind properties that go beyond Four Diamond standards to delight guests with a supremely comfortable, uniquely local and vibrant travel experience. For reservations or more information about Loews Hotels & Resorts, call 1-800-23-LOEWS or visit: www.loewshotels.com

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Media Inquiries:
Nor1, Inc.
Nicole Hockin
VP, Marketing & Public Relations
(408) 355-9848

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